Kartra for Virtual Summits: Simplify & Succeed

Kartra for Virtual Summits: Simplify & Succeed

As a Kartra and virtual summit expert, I’ve witnessed firsthand the incredible potential of virtual summits for growing your business and expanding your audience.

But I’ve also been through the stress and difficulty of planning and executing a successful summit.

That is why I am a huge proponent of using Kartra to streamline the entire process.

In this blog post, I’ll share my personal insights into the benefits of launching your virtual summit with Kartra and how it can save you both time and money.

1. All-in-One Platform: Everything You Need for a Successful Summit

One of the main reasons I like Kartra for virtual summits is that it is a one-stop shop.
This means you have everything you need to plan, promote, and manage your summit in one place. Say goodbye to juggling multiple platforms and dealing with integration issues!

Kartra has it all, from:

  • Landing page and sales funnel builders
  • Email marketing tools
  • Checkout pages and payment processing
  • Affiliate management and tracking

By using a single platform, you save money on subscriptions to multiple tools and make managing your summit a breeze.

2. High-Quality Landing Pages: Make a Strong First Impression

The landing page for your summit is the first point of contact potential attendees will have with your event.

You can create professional, high-converting landing pages that showcase your summit and entice people to sign up using Kartra’s simple drag-and-drop page builder.

Kartra has a stunning template library that you can customize to fit your branding and message.

Furthermore, the platform is mobile-responsive, ensuring that your landing pages look great on any device.

3. Powerful Email Marketing Capabilities: Keep Your Attendees Engaged

Maintaining contact with your virtual summit attendees is critical to its success.

The email marketing tools provided by Kartra make it simple to communicate with your audience, send event updates, and share valuable content.

The email automation capabilities of the platform allow you to create personalized email sequences, saving you time and ensuring that your attendees receive the right information at the right time. Furthermore, Kartra’s advanced analytics provide insights into your email campaigns, helping you in optimizing your communication strategy.

4. Streamlined Registration Process: Make Signing Up for Your Free Virtual Summit a Breeze

Encouraging people to register for your free virtual summit and providing additional products or services is critical to the success of your event.

Attendees can easily sign up for your summit and add on extras like VIP access or exclusive content thanks to Kartra’s simple registration process.

You can design customized registration pages that are consistent with your branding and provide a user-friendly experience.

5. Strong Affiliate Management: Leverage the Power of Affiliates to Expand the Reach of Your Summit

Affiliate marketing can help you reach a larger audience and increase sign-ups for your virtual summit.

Kartra’s built-in affiliate management system makes it simple to create and manage affiliate programmes.

You can create customized commission structures for your affiliates, create promotional materials for them, and track their performance using unique tracking links.

This not only broadens the reach of your summit but also allows you to form valuable partnerships with influencers and industry experts.

6. Adaptable and Customizable Platform: Tailor Your Summit to Your Specific Requirements

One of the things I like best about Kartra is its adaptability.

From the look and feel of your landing pages to the email sequences you send your attendees, the platform can be easily customized to meet the specific needs of your virtual summit.

This means you can provide your audience with a truly unique and engaging experience, distinguishing your summit from the competition.

Furthermore, Kartra integrates with a variety of popular tools, such as Zoom and EverWebinar, allowing you to seamlessly incorporate your preferred webinar platform into your summit. This adaptability enables you to create the ideal virtual environment for your event, ensuring a smooth and enjoyable experience for your attendees.

7. Outstanding Customer Support: Get the Help You Need, When You Need It

Organizing a virtual summit can be challenging, and having reliable customer support to help you navigate any issues that arise is essential.

Certified Kartra Technical Expert – That’s Me!

As a Kartra certified business consultant and technical expert, I can provide you with personalized guidance and support throughout the process. With my expertise, I can help you in maximizing the platform’s potential and ensuring the success of your virtual summit. You can rely on my expertise to make the most of Kartra for your event.

Support Tickets, Chat, and Facebook Group

To meet your specific needs, Kartra offers a variety of support channels, including support tickets, live chat, and even a dedicated Facebook group.

Whether you need immediate assistance via chat, prefer to open a support ticket, or seek advice from fellow users in the Facebook group, Kartra’s dedicated team and community are dedicated to resolving your issues as quick as possible.

This comprehensive support system ensures that you are never alone when it comes to overcoming obstacles and completing your virtual summit.

In conclusion, Kartra makes virtual summits simpler and more profitable.

As a Kartra and virtual summit expert, I cannot recommend Kartra enough to anyone considering hosting a virtual summit.

The all-in-one platform saves you time and money, and its extensive features and flexibility make it simple to plan a truly memorable event.

You can streamline the entire summit process with an all-in-one platform by using Kartra for your virtual summit.

Key benefits of using Kartra:

  • Make professional-looking, high-converting landing pages.
  • Use effective email marketing tools to engage your audience.
  • With a streamlined checkout process, you can simplify ticket sales and upsells.
  • Increase your reach with effective affiliate management.
  • Personalize your summit to meet your specific needs and preferences.
  • Enjoy exceptional customer service.
  • And more…

Try Kartra for 30 Days at Just $1

If you’re intrigued by the benefits of using Kartra for your virtual summit, I have a special offer for you! By signing up for a 30-day trial of Kartra through my affiliate link, you can experience this amazing platform for only $1.

When you sign up through my affiliate link, I receive a small commission, which helps support my content creation and allows me to continue sharing my expertise with you. In return, you get to explore Kartra’s incredible features during the trial for just $1.00, while still enjoying valuable insights and advice. It’s a great opportunity to see firsthand how Kartra can elevate your virtual summit experience.

Why You Should Hire a Virtual Summit Coordinator

Why You Should Hire a Virtual Summit Coordinator

Virtual summits have become increasingly popular in recent years. These events allow online business owners a way to connect with audiences in a powerful way. If you want your virtual summit to be a success, you should consider hiring a coordinator.

What Does a Virtual Summit Coordinator Do? 

From beginning to end, a virtual summit coordinator oversees the entire process. Typically, they arrange interviews with speakers, speaker management, create promotional materials, and more.  Besides managing the technical aspects of the summit, they also create landing pages, set up content calendars, set up email sequences, arrange interview sessions, and support live Q&A sessions. Most importantly, they make sure that everything runs smoothly so that all participants have a great experience. 

The Benefits of Hiring a Virtual Summit Coordinator 

In the long run, hiring a virtual summit coordinator can save you time and money by ensuring that your event runs smoothly. In order to maximize success, they can ensure that all components of your event come together smoothly and correctly. This can include developing new strategies to promote your summit and connecting with influencers who may be interested in promoting your event or participating as a speaker. Additionally, they provide an outside perspective on how best to structure and organize your summit which can be invaluable in ensuring its success.  

 If you’re considering launching a virtual summit for your business or organization, hiring a dedicated virtual summit coordinator is essential for achieving success. A good coordinator will be able to help you plan, organize and execute every aspect of the event while providing valuable insight along the way. With their expertise on board, you can rest assured that everything will run smoothly so that all attendees have an enjoyable experience at your event!

If you’re interested in learning more about how I can help you with your summit needs, click here.

The importance of knowing your numbers in a virtual summit

Let’s break this down a bit…

Let’s take a peek at this little scenario.

Kendall is over the freaking moon excited! She’s putting on a summit about public speaking and has landed a huge name in her industry to speak at her event!

When Kendall’s affiliates sent over their promotional emails, Kendall’s landing page received over 10,000 clicks from this influencers list alone. 

“I can’t believe it,” thought Kendall, “I’m well on my way to becoming a seven-figure public speaking influencer.”

Or so she thought. 

When everything was said and done, out of the 10,000 clicks she had on her landing page, she had only received 200 subscribers from the influencers list. 

Not exactly the results she wanted…

It’s a scenario I often see and one that I want you to understand before you begin planning your next summit. 

Pro get-started tip: In order to be successful, you must understand your summit metrics. 

Once promotions for the summit have ended and sales from your offer begin to roll in, look at your numbers.

That begins with looking at what affiliates performed best. 

You can do this by:

  • Digging back through the numbers and determining who your top-selling affiliates are. 
  • Checking who’s buying based on the affiliates’ earlier participation in the summit. 
  • Checking the stats of your most successful affiliates’ videos.

When you add these metrics together, you’ll get a better understanding of whose audience is more engaged in your content, and — the best part — you’ll know exactly who to partner with and invite to your next event or summit. 

Speaking of inviting someone to their next event…

I don’t think our friend we met at the story’s beginning, Kendall, will be inviting that influencer back to her summit. 

There just isn’t a lot of conversions coming from their audience.

Chat with you soon, Robyn 

P.S.: The Summit Pro Method is starting soon. Click here to get on the waitlist. You don’t want to miss this!

Suffering from Summit-tech-phobia?

Suffering from Summit-tech-phobia?

Summit-tech-phobia [noun]:

 The illogical fear of being scared, overwhelmed, or darn near stuck so deep in the tech portion of your summit, you have no idea what to do next.

I’ve been doing summits for a long time and have seen many entrepreneurs suffer from this very thing. 

They go into a summit with the best of intentions and start:
  • Planning the strategy
  • Mapping out the advertising 
  • Drawing out timelines for the launch 
  • Reaching out to experts
  • Writing the copy 
Then they get to the tech portion of their pre-summit planning. They see all the systems and software involved, and suddenly their one-way ticket to a seamless summit express comes to a complete stop. Lucky for you, I’ve seen a few things in my day.  One thing that I’ve come to realize is that summits are super flexible in the way you can present them and roll them out.  Therefore, because there are so many variations, you can easily find a solution to whatever tech problem you find yourself in. 

So today, I thought it’d be fun to dig around my digital summit pharmacy and find the perfect elixir for your tech woes…

Just call me… Dr. Robyn, The Summit Pharmacist

Hilary Duff dressed a a fake Pharmacist

The Diagnosis: I’m limited on funds. 

The RX – 

Don’t let the dollar signs get you down!

Your first summit could be as simple as using YouTube and a free email service provider like Mailchimp. 

All you’d need to do is write about the interviews in an email using your free software and then send them to a YouTube video where they can watch. 

Easy Peasy. 

The Diagnosis: I have a bit of a budget but have no idea what to do:

The RX – 

Consider hiring a tech VA. 

A qualified tech VA would know the appropriate tools and software you need to run everything smoothly (and hands-free, for you!).

*Bonus points if they specialize in summits.

The Diagnosis: I’m a total beginner 

The RX – 

Start with a simple WordPress page.

There’s no need to be fancy. I built my first summits on WordPress for years (and was very successful, I might add) before moving to more complex and premium solutions like Kartra and Kajabi. 

Before you take your RX and go out into the world to conquer your tech woes, I want to leave you with this advice. 

Keep it simple. 

For instance, the complicated software. The shiny new system.  You may not need that right now.  Just make sure you get the names and emails of the people attending your events so you can nurture and share your knowledge with them.  One last thing… Don’t be afraid to sell on your summit. It also encourages people to promote for you. And you’ll make some sweet $$$ you can reward yourself with later 😉   Talk soon,  Robyn    P.S.: If you want to learn more about summit strategy, click here and get added to the waitlist for the Virtual Summit Launch Academy. A course that’ll teach you everything you need to know about pulling off a flawless summit.

Virtual Summits are a no-brainer

Let’s continue our discussion on the importance of virtual summits. Did you know that 45.7% of marketers say that the primary goal of virtual events is to generate a pipeline? … You know, your list and social media following. And 55% of summit attendees state customer relations, education, and retention are the main goals for virtual events.

People are attending your events to hear from you, they see you as the authority figure in your niche and trust you.

why virtual summits are a no-brainer

When you add these stats together, you can see why virtual summits are such a powerful tool for your business.

Like you, I remember the chaos of 2020 and the fear many of my clients had about the state of their business.

Will all that I’ve worked towards survive this?
Will my revenue decrease?
How will this affect my audience and their lives?

Heck, I worried about the same thing.

But something interesting happened through all the mayhem — the need for virtual events went up.

Besides the obvious fact that people couldn’t meet in person, more business owners began to realize just how many people they could reach through virtual events.

And more importantly, many as a result began to understand that with virtual summits, they’d never build a warmer list in their lives.

Don’t believe me? Just look at the numbers…

For instance, let’s say you spend $5,000 on Facebook ads and $5,000 on your summit.

Once it’s all said and done, the audience you’ve acquired from your Facebook Ad needs to continuously be nurtured to know, like, and trust you. It takes time.

Compare that to a summit, where:

  • Your audience has watched and listened to you for anywhere between 2 to 20 days.
  • You’ve taught and educated them, so they’re familiar with your teaching style and have learned something new.
  • You’ve personally answered their questions and engaged virtually.
  • They’ve had a chance to get to know you.
  • They begin to feel a connection with you.

Add that to the ever-increasing cost-per-leads of Facebook ads and various algorithms and software updates.

Virtual Summits seem to be a no-brainer.

While Facebook audiences need to be nurtured more to become warm, it’s still important to nurture new leads you’ve acquired from your summit, and on my next blog post you’re going to hear a very important story about why that is …

Talk soon,

Image credits @DimaBerlin via Twenty20

Robyn’s my name and summits are my game…

Robyn’s my name and summits are my game…

Summits… Summits… Summits… 

Virtual summits have literally been the center of my world for the past 8 + years.

After organizing, coordinating and setting up over 300 virtual summits, I’ve grown to realize and appreciate how powerful they can be for growing and building your list. 

If we haven’t met before, let me introduce myself…

I’m Robyn and I help business owners like you plan virtual summits that’ll make a massive impact on your brand and bottom line. 

You know, I wasn’t always into summits. 

I thought I wanted to be a health coach.

You see, way back in 2013, I signed up with a group coaching program and the first task that my coach had us do was host our own virtual summit.

I had so much fun working with all the systems, tech and backend setup, that I decided to pivot and become a tech VA instead of a health coach. #bestdecisionever

If you know anything about health coaching, you understand how much of a thriving niche it can be. So, you can imagine how some of my friends and family thought I was a bit crazy for changing direction in my business.

They’d say things like…

Are you crazy?

Are you sure this is the right move?

I followed my gut anyway and as a result… I now have a thriving business that only gets busier with each passing day.

Recently, the business owners I’ve been working with have asked me to teach their VA’s how to set up the tech, coordinate and manage their virtual summits. 

And then my coach, Julie Stoian, confirmed to me that I need to get into teaching and share what I’ve learned over the years.

So, I’m pivoting again and teaching business owners like you all about launching successful virtual summits. 

In this journey we are about to embark on together, you’re going to uncover all there is to know about hosting your own virtual summit including (and not limited to):

  • How to find the right speakers for your virtual events (and trust me, this is not about list size).
  • The priceless, intangible benefits that come from running a virtual summit for your business
  • Creating systems that’ll help you at each stage of your virtual summit launch.  

And much more…

I’m so excited you are coming along with me towards the land of online summits — and I can’t wait to see the results it’ll bring you!


P.S.: I’m taking all my knowledge and putting it into a program that I’ll be releasing this Fall, that’ll help you plan, organize and flawlessly execute your summit. Click here and get on the waitlist.