The Blog
The Cornerstones of Success: What Every Business Needs to Flourish
A solid foundation is the basis of every successful business The list includes a clear vision, defined mission, and execution plan that charts the path to goals. It is the base of your business and dictates how everything else fits together. This is where key elements...
Creating the Right Content for Your Startup
Building a startup isn’t just about having a great product or service. Without content, your audience might never discover what you offer. Effective content attracts leads, keeps them engaged, and establishes your startup as a credible voice in your field. To make the...
3 Things That Make Online Selling Difficult
Online selling is one of the most approachable ways to make money. If you’ve got something to sell and access to the internet, you’ve got all the ingredients necessary to become the next big viral shop. But there’s a lot of work that goes into making an online...
Setting Up a Pop-Up Shop at Big Events? Here’s How to Make It Unforgettable
Thinking of taking your clothing store on the road and setting up at a big event? You’re in for a fun (but sometimes frantic) ride! There’s so much potential here: a pop-up shop at a major event can help your brand reach a whole new crowd and boost sales. But let’s be...
Is Content Creation Still a Viable Startup Business Strategy?
Content creation has grown into a powerful industry over the past decade or so, covering everything from blogs and social media posts to video tutorials and livestreams. With so many businesses and influencers already creating content, some wonder if it’s still a good...
How to Make Your Brand More Attractive to an International Audience
Pushing for a brand expansion to the international stage creates unique opportunities, but also comes with challenges that need to be addressed as early as possible. To attract customers worldwide, your brand needs to go beyond basic translation by adapting its image,...
Technologies to Attract Your Customers
Keeping your customers engaged is super important for your business if you want it to thrive. Without your customers, you don't have a business in the first place. The Internet is packed with distractions, which means that your customers are going to go elsewhere...
How to Create a Winning Presentation That Wows Your Audience
As a business owner, you very well may have been in a situation where you have to create a presentation that will make a memorable first impression on your audience. Be it pitching a new idea, a proposal presentation, or simply speaking at a conference, sometimes the...
How To Improve Health And Safety Efforts In The Workplace
Health and safety is an important one in the workplace and something you want to be mindful of. Everything you do or don’t do for your employees, will likely benefit you or backfire and cause problems. The purpose of health and safety is to ensure both parties are...
5 Proven Strategies to Beat the Summer Business Slump & Skyrocket Growth
Summer is in full swing! ☀️ While it's a well-deserved time for relaxation and fun, it can also be a challenging season for business owners. The notorious "summer slump" can easily derail your momentum and make it tough to stay focused when the beach is calling. But...
Understanding Funnels: Key to Business Success
Owning a business means understanding how to present your product or service effectively to potential customers, encouraging them to make a purchase or engage with your services. If you're versed in marketing analytics, you're likely familiar with the term “funnel.”...
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