Let me ask you, are you struggling to improve your email open rates?
Or are you spending hours writing content that only a small part of your audience is reading?
Do you feel like your audience is silent and unengaged?
Your problem might be your SUBJECT HEADLINES.
In a recent survey, researchers discovered that:
- 47% of email recipients click on an email because of the subject headline
- 68% of email recipients decide something is spam based on the subject headline
Pretty interesting right?!
Even if you have incredible content and value in your emails, nobody is going to see it if they don’t notice your subject headlines (or if they move it to the trash)!
Your open rate percentage is a huge indicator of how well you are capturing attention with your lead-in phrase.
I want to give you a few tips today on how to create quality headlines that will improve your open rates.
Because the more people who notice your content, open it up, become familiar with your voice and your product, the more people will end up investing in you and your product.
The following are tried and tested headlines that people click on over, and over, and over again.
Don’t believe me? You’re here, aren’t you? 🙂
If you want to see increased open rates, here are 13 headlines that will help you get them.
Fear of missing out:
- Urgent…
- 50% Off Today Only!
- You Have One Day Left
Personal subject headline:
- (Recipient name), It’s Time To Say “YES” To Your Life
- I’m Going To Buy You Lunch
- Congratulations, You’ve Earned An (Insert Valuable Free Gift)
Curiosity:
- Don’t Open This Email!
- Last Chance To See This Mystery Content
Making their life easier:
- 7 Blog Post Ideas
- 10X Your Email List With This Tactic
Pain Points
- Master Email Marketing In 5 Easy Steps
- 9 Tips To Eat Healthy On A Tight Budget
- This Is What’s Making You (Insert pain point here)
Test some of these headlines on your email list this week and see what they click on. Modify them to fit your audience. Let me know how they respond!
If you’re struggling to run your business, feeling overwhelmed, or are spending hours learning new skills that aren’t your passion zone, let’s talk. I help people just like you thrive in business. You don’t have to do it all! Schedule a one-on-one with me here
Have an awesome 24 hours and a wonderful week!
Robyn
P.S. Running a telesummit soon? I help with those too. Book a strategy call with me here.