The Blog
Expert advice on navigating the tech landscape, automating your business, and building systems that scale.
How successful has your content marketing been this year?
During May I’ve decided to dive deep into my content marketing strategy and find out what’s working, what isn’t working and how I can give my audience (YOU) more of what you want. I want to challenge you to do the same thing! Providing high-quality, consistent content...
7 simple rules that will help you improve your content marketing
On a scale of 1 to 10, how awesome would you rate your current content marketing strategy? The quality of your content marketing can have major impact on the success of your company. If your content is ineffective, unclear, unplanned or non-existent, your customers...
How to Maximize Your Audience Reach With Minimal Effort
Are you ready to increase your reach and engagement without writing any new content? Do you want higher conversions without paying for new copy? Are you looking for ways to make the most of the content you already have? I am excited to announce the launch of my 7-Day...
Why Email Is More Important Than Social Media For Your Business
“Email is dead!” Have you ever heard or read this phrase in relation to business marketing? Unfortunately for business owners, this myth spreads around quite frequently, deterring many inexperienced entrepreneurs from taking full advantage of their email list. While...
Learn to Love the P Word…Planning
Learn to Love the P Word…Planning Are you a naturally organized person? Did you get that special organizing gene at birth? Lucky you! Keeping all the aspects of a coaching business organized and running smoothly is difficult at best, especially if you don’t have a...
Do you think you need to hire someone? How to be sure!
Is your business still a one-man band? Here’s how to know when you’re ready to hire some help. It’s fun running a business on your own, but it does have some limits. If your long-term goal is to grow big then eventually you will need to hire someone. But when is the...
Is Your Email List Your Friend or Foe?
Is Your Email List Your Friend or Foe? “You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what?...
This Is why you need to create systems immediately
Entrepreneurship is an exciting and rewarding lifestyle, but it can come with a cost. “I feel like there is no such thing as weekends as an entrepreneur...the responsibilities never end.” “Vacations use to be a break from work but now I have to bring it with me.” “I...
Why Outsourcing Is The Key To Your Business’ Success
One of the biggest hurdles my clients face in scaling their business is learning how to delegate. It’s tough, isn’t it? You have the vision for your company. You know what you want. It’s hard to just hand things to someone else and expect they’ll apply the same...
How to build better client relationships
Marketing statistics tell us that it costs 6 times more to bring in a new client than to keep an existing one. And a small 5% increase in client retention can increase profits by up to 95%. You knew customer retention was important, but did you know just HOW important...
Don’t Fall Victim to Money Woes…Aim for Your Financial Sweet Spot
Did you know that money is the number one cause of stress, both in personal life and in business life? That fear of not having enough income to pay monthly expenses is real, especially when you add in the responsibility of supporting a family and the families of those...
Winning Strategies on How to Get Better Open Rates
Do you know how long someone takes to decide whether or not they are going to open your email? 3-4 seconds. That’s it! That’s the total amount of time you have to capture someone’s attention as they scroll through their inbox. If you want to give your message the best...