The Secret To Getting Clients (It’s Easier Than You Think!!)

The Secret To Getting Clients (It’s Easier Than You Think!!)

How do I get more clients?It’s a question we’ve all asked and we all want the answer to. If we could only figure out this key trick, then our business would be set for life! Clients are arguably the most important part of your business because without them, you can’t pay your bills, make payroll, or grow.Wanting more clients is not only normal but it’s important, but you have to understand that while there’s no magic trick for getting new clients, there is a secret to it, and that’s this:Hard, smart work.That’s right. Growing your client base takes some consistent work, but it’s imperative that the work you put in is smart work or else it will just be a waste of time. The smarter you work, the easier it will be since you’ll start seeing the results you want faster. So if you’re looking for some ideas on smart strategies to employ or what to work hard on, consider the following list.6 Smart Strategies for Getting New Clients Don’t just wait for referrals. ASK for them! Feeling “pushy” is often one of our least favorite things to do as business owners, but if you think about it, referrals are one of the most obvious ways to get more clients! Word-of-mouth is reliable when coupons and social media posts are often a hit-or-miss market. So instead of waiting for your current, happy clients to talk to their friends, try sending them a pleasant email letting them know that you’re looking for more clients and would greatly appreciate a referral from them. It’s not as pushy as you think it is. BONUS: Offer...
Getting Taken Seriously Online

Getting Taken Seriously Online

***Contributed Post***   Making money online is easier than it’s ever been before. The opportunities are also much more varied. There are people making money from their blogs. Others start their own companies online. Some people earn a little pocket money taking surveys and testing websites. Some work as freelancers, spending their time providing their skills and services to others. Some of these people even employ other staff, giving them the same chances to work online with flexibility. This is fantastic. The world of online business is open to everyone, and it gives people a brand-new way to earn money for themselves. But, it also has its disadvantages.  The wealth of people making money online means that it can be much harder to be taken seriously. You say “blogger” or “online entrepreneur” to some people, and their eyes will roll. They think of all the people that they’ve seen advertising poor products and scams on social media and they fail to realize that there’s a lot more to working online than this. Presenting yourself as a serious business can be the best way to get taken more seriously, helping your business to grow and develop. Here’s how to do it.  Make Sure Your Website Works  Do you ever go on to a website only to click away after a few seconds because it hasn’t loaded? Or, try to shop on a mobile site only to find that the store doesn’t work well on a small screen, and you can’t make your purchase? Don’t let your website be one of these.  See your website as the face of your company....
Why you need to plan ahead for marketing success

Why you need to plan ahead for marketing success

We know that one can attain some success by using last-minute marketing campaigns, but we also know that the key to success is… planning ahead. Look at your marketing strategy more as a marathon instead of a sprint- even in the age of instant information and social media, it takes time to build trust and get noticed by your target audience. Here are 3 tips to help you during the planning stage of your marketing campaign: #1 Intentional Strategizing  When you plan ahead, you have time to sit down and decide exactly what you want to achieve and how to do it. This will help you to stay focused and not get sidetracked easily by impulsive ideas. I suggest using a big calendar to put up on your wall where you see it every day, with all events and promotions marked for the coming 6-12 months. This way you can easily get started on projects before deadlines. If you aren’t a fan of wall calendars you can also use a google calendar where you can input your events and promotions and even color code them. Remember, marketing is never a “one-and-done” proposition. It takes time to get the message out and get people to answer your calls to action. They’ll need to see them in multiple ways. Create a separate plan for each product and marketing channel. #2 Stay Ahead Of The Competition You should be looking at your marketing strategy for several months ahead. There are certain times of year that your potential customers are more likely to buy and you can use marketing data to determine these times. Then,...
Feeling Lost in Your Biz? How To Know What’s Next

Feeling Lost in Your Biz? How To Know What’s Next

If you’ve been in the entrepreneurial world for awhile, then you know it can be easy to feel a little lost sometimes. Whether you’ve just sold a business and are wondering what to do next, or you’re neck deep in one of your big ideas, being an entrepreneur is a commitment to walking through unknown territory. What should we do when we feel lost? I’ve been running my own business for many years now and here are a few things I’ve learned along the road. You Are You Even Without A Plan When you have a plan and a path to walk down, you likely feel more confident and self assured. When you are in the “grey area” of not knowing what’s next, that is when you can feel lost or insecure about who you are. But it is important to remember that regardless of the situation you are standing in, you are still you. Whether you just sold a million dollar business or are staring at bankruptcy, your value and worth as an individual are still the same. You are still you, even when you’re “lost”. The People Around You Validate Or Invalidate Your Identity Whether we like it or not, the people we spend the most time with are constantly validating or invalidating our identities. It is important to spend time with people who believe in you, who help you be your best, who push you to higher ground and still think you’re amazing even when you are feeling small and unsure. Do you feel supported, respected and loved by the people you spend time with? Do...