Everybody struggles with time. Rather, we all struggle with not having enough of it! Which makes time-intensive projects like content creation such a grueling process. A lot of people think that if they want their content to have value, maintain quality, and result in conversions for their business, it will inevitably take up a lot of time creating it.
But this doesn’t have to be the case!
Here are 4 Tips For Speeding the Content Creation Process
Obviously, creating quality content that will provide your viewers, readers, and customers beneficial information is always going to take a bit of time. However, it doesn’t have to take you days (or weeks!) to pull off. Try these strategies in order to turn out quality content quicker:
1. Write First, Edit Later
A big reason content creation is so difficult and time-consuming is because we have a tendency to kill our creativity before it has a chance to flow freely. We don’t like our title, so we agonize over it. We don’t know how to begin, so we re-work our first sentence dozens of times. Should that first paragraph be shorter and more condensed? Before you know it, an hour has gone by and you only have thirty-five words you like!
Rather than editing your work while you write, just let yourself write. Let the ideas flow and the word count build before even thinking about editing. You’ll come up with a lot more content, cover more topics, touch on interesting subjects, and have more fun. Polishing your work will also be easier later once you’ve got all the content on the page and know what you are saying.
2. Improve Your Attitude!
You’ll be surprised at how much your way of thinking will affect your ability to work. If you keep telling yourself, “I can’t write this,” “I’m so bad at making videos,” or “This will take me forever to do!” then guess what? You’ll be right! Try telling yourself that you can write well, you can film good videos, and you can get this done on time. It might take hard work and you might be slow at the start, but you are capable of improving.
3. Repurpose Old Content Into Fresh Content
It’s easy to think you have to come up with something new in order for it to have value. You probably have tons of old content sitting in your website history or your computer hard drive that you spent hours on but only used once. Consider pulling out all the old content that worked well and was popular and repurposing it to achieve a new goal. You’ll be surprised at how quickly you get new content out!
4. Research More
Sometimes a difficulty in creating quality content is rooted in a lack of ideas, understanding, or knowledge. Try doing more research in your field, as well as fields related to yours, in order to get your creative juices flowing. Take a class, read a magazine, join a group of like-minded people. Always continue learning so that you can teach what you’ve learned to your audience. There will always be more things to learn!
If you’re interested in learning more about content repurposing, saving time, and making more money with less work, join my Content Repurposing 4 Module Workshop! Spots are filling quickly!
Have a great week!