Last week we discussed the importance of list building, this week I’d like to touch a bit more on the subject and talk about how you can build your list through blogging. If you are not building your list with blogging, you might want to consider doing that because blogging is a great tool for you to use to establish your online presence.
Let me explain to you some different techniques on how to up-build your list via your blog.
Get an Opt-in Form on Your Sidebar
The majority of entrepreneurs will add an Opt-In form on the side bar of their Blog or newsletter which will appear on each page. You may not get a ton of new potential clients on your list right away, but it’s a beginning!
You don’t have to change it every time you create a new blog post. Once you put it up there, it’s done and you will start to slowly see some subscribers join. Of course, you can update it whenever you want, whether it’s a different set-up such as moving it to the top of your page or a different background and maybe try a different size font, new colors, or even different offers. You could change them as little or as often as you want. Eventually you will have one that works just perfect for you!
I know! A lot of people dislike these, but hey, If they do what they’re supposed to, then that’s a great thing!
I get it, you really don’t like them yourself, so you’re hesitant to try them. Don’t let that stop you though. You will be amazed at what a great tool it is and how well it does actually work!
Maybe you’re even thinking thinking, but I can’t be bothering my potential clients with all these pop-up forms. Well the good news is that you can also adjust them so that they only pop up once every 2 or 4 weeks or an exit pop-up, or a timed pop-up. Really there are no hard and fast rules for this. You can adjust it by making some changes to it until you hit on the right method that works well for you.
Customized Opt-in Forms At The End Of Your Blog Posts
Now this one is a great technique, but be aware that it is more time-consuming to create as it is much more personalized and relating directly to your blog content. Nevertheless, the results can be quite amazing! AND it does not need to be done for each blog that you post. Keep it more for special occasions or holidays etc. Let me give you an example as follows:
Your niche is Health and Wellness. You just posted a blog about how to Detox in a week, getting your mindset and any tools that may be required to follow through with the procedure. When signing off, you have an opt-in offering more tips on how you can safely detox as well as a free recipe e-book of different detox drinks people can make.
So you see, you are not only giving valuable advice on how to take care of your body, but you are also giving a free gift consisting of different detox recipes that people can use. This will be a great way of generating more traffic to your site and ultimately building your list. However, as I already mentioned, you don’t have to do this for every blog you post, you might consider that option when launching a new product or a monthly offer or whatever works for you and your service or product.
So as you can see there are a few ways you can build your list through your blog, try one of these ways or all of them and see your list numbers start to go up.
If you want to learn more about List Building and how it can help your business click here and let’s talk.